
Hey Rebel,
If I hadnβt been productively procrastinating at some ungodly hour tonight, wrestling my Uber Eats guilt into the recycling, I wouldnβt have caught her.
Lady Luna. π
A glint. A glow. That quiet presence you feel before you see. She was hiding just around the corner, and I only spotted her because I leaned a little too far on my right foot. And there she was: watching over, or maybe not noticing me at all. But I saw her.
I ran inside for my phone, and of course, the iPhone 15 Pro absolutely butchered her essence. (And no, Apple, I donβt care if the 17 can supposedly take βbetter moon shots.β Until you prove it, stop calling me.)

Android fans, donβt @ me, your shots are AI.
Anywayβ¦ youβre probably wondering: βDemi, what the hell are you talking about?β
Iβm talking about this:
Welcome to the Creative Rebels Club: the newsletter Iβve been saying Iβd start for many moons. Tonight, under Lady Luna, I finally hit send.
Why Iβm Writing This
This year has been hard. For me, for so many of you. Everyone I speak to feels like 2025 is trying to break them in some way.
And yet, even in the burnout, the overwhelm, the rock bottoms, there are reminders.
The moon. The people weβre building for. The messy action that somehow turns into purposeful magic.
This newsletter is that reminder. Itβs here to help you on your creative path:
Take the messy action (even when youβre scared).
Shift your perspective (because mindset is everything).
Turn uncertainty in your creative career and projects into a path you can actually follow.
A Few Hard Truths Iβve Learned
Hereβs what I wish someone had told me four years ago when I hit my first rock bottom:
Define yourself, or others will do it for you. If youβre multifaceted (like most of us here), start defining who you are now, or prepare to stay misaligned.
People will undervalue what you create. Thatβs not your cue to shrink; itβs your cue to charge your worth and keep showing up.
Stop hiding. All those scary what-ifs living in your head? Theyβre just stories. Great creativity, wrong application. When you reject yourself, you reject the possibility of everything else too.
And hereβs the biggest one:
You have to be willing to be really fucking shit at first.
Fail more than you think you can. Get egg on your face. Look stupid. Keep getting back up. Thatβs how you build anything worth having.
A Challenge for You
If youβre reading this, Iβm challenging you to do the scary thing this week:
Post the TikTok.
Send the email to the person you admire.
Submit the query letter.
Launch the website.
(Maybe even join the Studio π).
Do something uncomfortable. The good kind. The kind that makes you grow.
Why This Club Exists
I built this community because creatives canβt survive in a vacuum. We need each other, not just for exposure, but for support, feedback, introductions, and real connection.
Money is a necessary part of business, sure, but giving back goes far beyond that.
The Creative Rebels Club newsletter is another way Iβm doing as much as I can to give back.
No salesy fluff. Just honest stories, lessons, and strategies to help you navigate your creative life.
Final Thought
Right now, Iβm at a new kind of rock bottom.
The kind that comes after youβve built something, climbed a mountain, and now feel the height of the drop. Itβs scary. But itβs worth it.
We didnβt come this far to only come this far.
So, welcome, Rebel.
Iβll be here each week, sharing what Iβve learned, whatβs working, whatβs messy, and whatβs true.
Iβll be that person in your inbox telling you what you need to hear if you promise me one thing:
Take the messy action.
With love + rebellion,
Demi πͺ
P.S. Hit βAdd to Contactsβ so you donβt miss a thing.
And if youβve got thoughts, hit reply. I actually read them.

